DIRECTOR, BRAND AND COMMUNICATIONS

Toronto, Ontario

SAVVII Group Inc. is searching for a Director, Brand and Communications to oversee its comprehensive go-to-market brand and communications strategy. You will work closely with the Head of Marketing to define, develop, and unify branding, maximize media value for SAVVII products and cultivate community engagement and high visibility with a consistent voice.

JOB DESCRIPTION

SAVVII Group Inc. is searching for a Director, Brand and Communications to oversee its comprehensive go-to-market brand and communications strategy. You will work closely with the Head of Marketing to define, develop, and unify branding, maximize media value for SAVVII products and cultivate community engagement and high visibility with a consistent voice.

YOUR ROLE

We are looking for an experienced Director of Brand and Communications to direct and oversee our Marketing department. You will design, implement and monitor effective marketing strategies that align with SAVVII’s business goals.

Our ideal candidate has a solid Marketing and Communications background and work experience managing a variety of promotional projects end-to-end, including paid advertising campaigns and digital marketing techniques. Our Director of Brand and Communications will report to the Head of Marketing and will oversee internal Marketing teams. To be successful in this role, you should be highly professional. You should also play a significant role in shaping SAVVII’s strategic planning.

Ultimately, you should be able to ensure that the Marketing department’s activities contribute to SAVVII’s long-term success.

RESPONSIBILITIES

  • Develop and implement a cohesive brand and marketing plan to increase brand awareness and account acquisitions.
  • Set current and long-term goals for internal teams.
  • Design, review and track the Marketing department’s budget.
  • Build relationships with external partners, agencies, media and stakeholders through creative PR strategies.
  • Monitor all marketing campaigns and improve them when necessary.
  • Prioritize marketing projects and allocate resources accordingly.
  • Prepare regular reports and presentations on marketing metrics.
  • Conduct market analysis to identify challenges and opportunities for growth.
  • Provide guidance and ideas to organize effective marketing events.
  • Forecast hiring needs for the Marketing department.
  • Participate in the quarterly and annual planning of the company’s objectives
  • Track competitors’ activities.

YOUR PROFILE

  • You are data-driven and use metrics to inform strategic decisions.
  • You are passionate about using creative outlets to provide engaging messaging and storytelling.
  • You are highly collaborative and want to lend your experience and expertise to guide the work of a team and mentor individuals.
  • You have a strong growth marketing track record, with samples and results of past campaign success and learnings.
  • You’re a self-starter, a team player and willing to take initiative with a ‘can do’ attitude.
  • You have a knack for taking complex concepts and breaking them down into relatable stories that will resonate with enterprise customers.
  • Proven work experience in branding and communications or other senior roles.
  • Demonstrable experience designing and implementing successful marketing campaigns.
  • Solid knowledge of SEO, web analytics and Google Adwords.
  • Experience with CRM software and digital marketing tools and techniques.
  • Strong leadership skills.
  • Excellent communications skills.
  • Strong analytical and project management skills.
  • Strategic mindset, with the ability to make difficult decisions.

EDUCATION AND EXPERIENCE

  • 10+ years of experience leading a marketing team and all marketing functions.
  • A diverse background within marketing with proven experience leading digital marketing, communications, branding, marketing campaigns, trade shows, and other marketing projects.
  • Creation and execution of a comprehensive marketing strategy.
  • A proven track record of accelerating revenue growth through brand marketing initiatives.
  • Excitement to navigate and implement the full scope from high-level strategy to small execution details.
  • Strong ability to plan and create quality content and analytics to build a world-class brand.
  • Ability to work independently in a rapid-paced environment with a determined “get the job done” mindset.
  • You’re a highly organized and conscientious worker with die-hard optimism and a can-do attitude. You can see projects through from ideation to execution.
  • You are entrepreneurial, strategically imaginative, creative (if we haven’t mentioned it enough) and always focused on adding value.
  • You are a team player, you have previously worked with different kinds of people, you know how to lead a team and you are not afraid to defend your ideas with research.

SAVVII was founded in 2021 and is a rapidly growing, leading financial technology firm developing breakthrough innovation in the payments industry. If you want to work in a professional, innovative environment with dynamic individuals in a relaxed culture, submit your resume today.
SAVVII is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. SAVVII prohibits employment discrimination on the basis of race, color, religion, gender identity, sex, sexual orientation, pregnancy, national origin, age, disability status, and genetic information. If you have any accessibility requirements or concerns regarding the hiring process or employment with us, please notify us so we can provide suitable accommodation.
While we sincerely appreciate all applications, only those candidates selected for an interview will be contacted.